- Description
- Objectives
- Outline
- Materials
- Certification
- Approvals
- System Requirements
- Watch a Demo
An event planner is, most simply, someone who organizes an event. Any time people meet for a purpose, whether it is for a wedding, a conference, or the grand opening of a new store, someone is needed to supervise all the details to guarantee the event happens and that it is a success. Our Event Planning Professional program can help you become that person.
Event Planning & Management
After completing this course, you should be able to:
- Define the principles of event leadership
- Recognize the steps for planning an event budget, working with vendors and necessary time management skills
- Differentiate between types of virtual and live events, venues, seating arrangements and audio and visual effects
- Identify various design approaches and how to implement them
- Recall types of design elements, materials and models of presentation
Wedding Consultant
After completing this course, you should be able to:
- Identify techniques for planning a wedding ceremony
- List the steps between engagement and the wedding day
- Define the elements involved in the wedding consulting business
- Recall techniques for marketing and determining fees and service
- Recognize basic wedding elements of being a wedding consultant
Start Your Own Business
After completing this course, you should be able to:
- Define entrepreneurship
- List the steps for developing a business plan
- Recall methods for marketing your business
- Recognize the concepts behind financing strategies
- Differentiate between potential strategies for growing your business
Event Planning & Management
Event Planning and Management Module 1
Sustainable Events
- Anthropological and Sociological Origins
- Growth Opportunities
- Public Relations
- Global Business
- The Event Planning Profession
- Project Management Systems for Event Leaders
- Executing the Event Plan
- Corporate Social Responsibility (CSR)
Event Planning and Management Module 2
Event Leadership and Human Resources
- Keeping Sustainability in Mind
- Five Senses
- Identifying Needs of Your Guests
- Securing the Environment
- Entrances, Pre-Function, and Reception Areas
- Themed Events
- Leadership Styles
- Human Resource Management
- Developing Policies, Procedures, and Practices
Event Planning and Management Module 3
Financial Leadership and Vendors
- Budgeting
- Producing Profit
- Controlling and Reducing Costs
- Ensuring Positive Event Cash Flow
- Accounts Payable
- Common Event Financial Challenges
- Contracting Your Vendor Partners
- On-Site Coordination
- Catering Management
- Coordinating Technical Production
Event Planning and Management Module 4
Marketing and Risk Management
- The 5 Ps of Marketing
- Internal vs. External Event Marketing
- Event Promotion Techniques
- Internet Marketing for Events
- Web Design and Management
- Risk-Averse Procedures
- Differences Among Morals, Laws and Ethics
- Future Trends in CSR
- Complying with the Americans with Disabilities Act
- Why is CSR Important in the Special Events Industry?
Event Planning and Management Module 5
Virtual Events and Career Growth
- Virtual vs. Live
- Distance or Blending Learning?
- Creating New Revenue
- Tracking and Encouraging the Progress of Leaders
- Marketing Online vs. Virtual Events
- Environmental Sustainability
- Your First Five Steps to Creating Sustainable Events
- Cultural Sustainability
- Local Economies
- Promoting Your Greener Event
Event Planning and Management Module 6
Venues and Staging
- What is a Corporate Event?
- Who Attends a Corporate Event?
- History and Future of Corporate Events
- Types of Venus Site Surveys
- Common Venue Oversights
- Selecting a Venue
- Why is Staging Needed?
- Types of Staging
- Stage Configuration
- Choosing the Best Stage for Your Event
Event Planning and Management Module 7
Seating, Rigging, Lighting and Video
- Types of Chairs and Tables
- Estimating Seating Capacity
- Choosing the Best Seating Configurations
- The Basics of Rigging
- Rigging Equipment
- Rigging Points
- Elements of Light
- Gobos
- Three-Point Lighting
- Video Cameras and Controls
Event Planning and Management Module 8
Audio, Speakers and Design Teams
- Why Are Audio Systems Needed?
- Parts of a Sound System
- Types of Microphones and Speakers
- Preparation Spaces
- Presentation Management
- The Value of Rehearsals
- The Proposal Response Process
- Advantages and Disadvantages of Freelance and Corporate Design Teams
- Differences Between Freelance and Corporate
- Roles within an Event Design Team
Event Planning and Management Module 9
Developing a Design
- Drafting Software
- Venue Floor Plans
- Creating a Working Floor Plan
- Fundamentals of Design
- A Designer’s Toolkit
- Transforming Data into Design Research
- Using Your Design Palette
- Areas of Focus
- Design Approaches
- Common Scenic Styles for the Corporate Event World
Event Planning and Management Module 10
Environment Design, Materials and Presenting
- Providing Directions
- Providing Atmosphere
- Scenic Materials and Construction
- Scenic Painting
- Adding Finishing Touches
- How Scenic Concepts are Presented
- Illustration Styles
- Effective Presentation Models
- The Order of Your Presentation
**Outlines are subject to change, as courses are always under improvement for your benefit**
Wedding Consultant
Wedding Consultant Module 1
The Ceremony Planner
- Setting the Tone for the Wedding
- Taking Charge of the Wedding
- Choosing an Official
- Deciding Who will Participate
- Planning the Ceremony Location
- The Wedding Program
- The Wedding Rehearsal
- The Ceremony Text
- Incorporating Personal Beliefs
- Checklists and Worksheets
Wedding Consultant Module 2
Wedding Vows and Traditions
- Envisioning Your Event
- The Budget, When and Where and Guest List
- Transforming Your Space
- Flowers, Photography, Music
- The Dress and All the Rest
- A Rousing Reception
- The Invitation Suite and Cake
- Favors and Welcome Gifts
- The Other Parties
- The Day of. . . in Detail
Wedding Consultant Module 3
The Wedding Consultant Business
- Characteristics of a Successful Bridal Consultant
- The Role of the Consultant
- Wedding Day Duties
- Consulting Services and Fees
- Developing Your Market
- Writing a Mission Statement
- Building the Foundations of Your Business
- Writing a Business Plan
- Legal Issues
- The Cost of Doing Business
- Developing a Vendor Network
- Marketing Your Business
- Using the Internet
- Tracking Your Finances
Wedding Consultant Module 4
The Portable Wedding Consultant
- Accessories, Attendants, Attire
- The Ceremony Itself
- Divorced parents
- Finances, Flowers, Guest Lists
- Invitations, Honeymoon
- Kids at Weddings
- Music and Photography
- Hair and Makeup
- Rehearsals, Gifts, the Reception
- Showers, Rings, Thank You Notes
- Traditions, Transportation
- Tuxedos, Wedding Gowns
- Videography
- Wedding Cakes
**Outlines are subject to change, as courses and materials are updated.**
Start Your Own Business
Start Your Own Business Module 1
Entrepreneurs and Entrepreneurship
- Defining Entrepreneurship
- Free-Enterprise System
- What is a Small Business?
- Paths to Enterprise Ownership
- Benefits and Costs of Becoming an Entrepreneur
- Lean Startup Methodology
- What is a Business Plan?
- Business Plan Components
Start Your Own Business Module 2
Creating Business and Exploring Your Market
- What Defines a Business?
- Business Opportunity Decision Process
- Your Competitive Advantage
- Determining the Value of a Business
- Product Life Cycle
- Customer Research
- Segment and Industry Research
- Market Positioning
Start Your Own Business Module 3
Marketing Mix and Smart Selling
- The Marketing Mix
- Product, Price, Place, Promotion
- Advertising and Sales Promotion
- Publicity Potential
- Developing a Marketing Plan
- Sales Call
- Creating a Sales Force
- Customer Relationship Management Systems
Start Your Own Business Module 4
Costs and Financial Statements
- Start-Up Investment
- Estimate Value
- Fixed and Variable Costs
- Calculating Critical Costs
- Income Statements
- The Balance Sheet
- Financial Ratio Analysis
- Balance Sheet Analysis
Start Your Own Business Module 5
Cash Flow, Taxes, and Financing Strategies
- Cash Flow
- Working Capital Cycle
- Using a Cash Flow Statement
- Capital Budgeting
- Gifts and Grants
- Debit and Equity Financing
- Investing
Start Your Own Business Module 6
Legal Issues and Operating for Success
- Business Legal Structures
- Contracts
- Commercial Law
- Intellectual Property
- Protecting Tangible Assets
- Licenses, Permits, and Certificates
- Production-Distribution Chain
- Supply Chain Management
- Defining Quality
Start Your Own Business Module 7
Management, Leadership, Financing, Licensing
- The Entrepreneur as Leader
- Business Management
- Creating and Managing Organizational Culture
- Ethical Leadership
- Social Responsibility and Ethics
- Focus Your Brand
- Harvesting and Exiting Options
- Creating Wealth by Selling a Profitable Business
**Outlines are subject to change, as courses and materials are updated.**
All course materials included.
Event Planning & Management
Upon successful completion of our Event Planning & Management course, students will be prepared, in part, to sit for the National Association for Catering & Events (NACE) CPCE certification exam. Eligible candidates must have also worked in the catering & events industry full time within the past three years and have attended 30 hours of professional development in the past five years.
Note: This course is not affiliated with, nor has it been endorsed by the National Association for Catering & Events.
Ed4Career has been approved as an Accredited Provider by the International Association for Continuing Education and Training (IACET). In obtaining this accreditation, Ed4Career has demonstrated that it complies with the ANSI/IACET Standard which is recognized internationally as a standard of good practice. As a result of the Accredited Provider status, Ed4Career is authorized to offer IACET CEUs for courses and programs that qualify under the ANSI/IACET Standard.
The Continuing Education Unit (CEU) was created by IACET as a measurement of continuing education. One (1) IACET CEU is equal to ten (10) contact hours of participation in an organized continuing education experience under responsible sponsorship, capable direction, and qualified instruction. Under IACET's care, the IACET CEU has evolved from a quantitative measure to a hallmark of quality training and instruction. For more information on IACET, visit iacet.org.
Internet Connection
- Broadband or High-Speed - DSL, Cable, and Wireless Connections
*Dial-Up internet connections will result in a diminished online experience. Classroom pages may load slowly and viewing large audio and video files may not be possible.
Hardware Requirements
- Processor - 2GHz Processor or Higher
- Memory - 1 GB RAM Minimum Recommended
PC Software Requirements
- Operating Systems - Windows 7 or higher
- Microsoft Office 2013 or higher. Also, you could use a general Word Processing application to save and open Microsoft Office formats (.doc, .docx, .xls, .xlsx, .ppt, .pptx)
- Internet Browsers - Google Chrome is highly recommended
- Cookies MUST be enabled
- Pop-ups MUST be allowed (Pop-up Blocker disabled)
- The Kindle Reader App or VitalSource Bookshelf App are needed for many of our courses (No special equipment needed. This can be downloaded for FREE onto your computer.)
- PowerPoint Viewer (if you do not have PowerPoint)
- Adobe PDF Reader
- QuickTime, Windows Media Player &/or Real Player
MAC Software Requirements
- Operating Systems - Mac OS x 10 or higher with Windows
- Mac office programs or a Word Processing application to save and open Microsoft Office formats (.doc, .docx, .xls, .xlsx, .ppt, .pptx)
- Internet Browsers- Google Chrome is highly recommended
- Cookies MUST be enabled
- Pop-ups MUST be allowed (Pop-up Blocker disabled)
- The Kindle Reader App or VitalSource Bookshelf App are needed for many of our courses (No special equipment needed. This can be downloaded for FREE onto your computer.)
- PowerPoint Viewer (if you do not have PowerPoint)
- Adobe PDF Reader
- Apple QuickTime Media Player